Hire Townsend on salary or contract
RESUME
ADAM MAXWELL TOWNSEND, MARKETING LEADER & ENTREPRENEUR
Accomplished marketing leader with over 20 years of diverse experience in digital marketing, strategic communication, and content management. Demonstrated success in enhancing digital engagement, leading innovative projects, and driving business growth. Adept at balancing multiple high-impact initiatives in dynamic environments.
EXPERIENCE
Founder, Townsend Creative Imaging June 2023 - Present
Launched a marketing firm delivering tailored SEO/GEO and marketing strategies across global markets.
Tripled revenue from 2023 to 2024, optimizing Shopify sites; creating weekly newsletters; and doing logo, branding and PR for restaurants. Other clients include global B2B businesses; East Coast universities and non-profits; and retail services.
Developed The SkilletReport Columbus to enhance marketing outreach in the restaurant industry.
Vice President of Communications, AMA Columbus January 2024 - Present
Spearhead web enhancements and content strategy, improving engagement and streamlining event and recruitment strategies for the local chapter of the American Marketing Association.
Marketing Manager, SkillsetGroup March 2021 - May 2023
Directed a team to rebuild the corporate website, boosting organic traffic without paid ads.
Led marketing efforts that substantially increased revenue and client engagement while surgically targeting ad spend. Townsend's creatives achieved industry-topping CPC in PPC campaigns across platforms.
Senior Content Producer, WebMD November 2013 - March 2021
Partnered with engineering to develop SEO initiatives that increased site traffic by millions of visitors.
Founded an in-house news team, driving substantial growth in user engagement with health news.
Local/Field Editor, Patch.com October 2010 - August 2013
Launched and expanded the San Clemente site through superior SEO and robust community engagement.
Journalist / Photographer / Illustrator September 2002 - October 2010
Served in multiple roles including reporter, photographer, and illustrator as a staffer for media outlets including the Orange County Register, Ogden Newspapers, and the Athens NEWS.
SKILLS & SOFTWARE
Proficient with Google Analytics, Search Console, Omniture, Ahrefs, Searchmetrics, SEOClarity, Yoast and customizing ChatGPT/chatbots for business use.
Advanced skills in Adobe Creative Suite, design, illustration and video production/editing.
Project management and/or line-level experience with HTML, CSS, JavaScript, and Schema Markup
Can build Squarespace and Wordpress sites from scratch including some third-party integrations and customization of licensed themes.
EDUCATION
Ohio University Scripps School of Journalism BA in Magazine Journalism, Dual Specializations in Art and Spanish, Class of 2006
AWARDS & ACCOMPLISHMENTS
Conducts sold-out AMA Columbus seminars sharing my practical tips on using AI.
West Virginia Press Association Awards
Multiple features as an expert guest on local San Diego news.
Townsend is an accomplished painter, illustrator and musician.
Conversational Spanish